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AUSTIN, Texas—SEPT. 10, 2024—WP Engine, a world internet enablement firm offering premium merchandise and options for web sites constructed on WordPress, right now printed The State of Headless 2024, a analysis report highlighting the widespread adoption of headless internet structure amongst {industry} leaders. The worldwide survey discovered that 73% of respondents are actually utilizing headless, and practically 98% of these not presently utilizing this internet structure plan to guage headless options over the following 12 months.
The analysis, commissioned by WP Engine and performed by Censuswide in July 2024, surveyed 1,015 chief know-how officers, chief advertising and marketing officers and IT choice makers from organizations reaching a median of roughly USD $800 million in annual income. Responses from throughout the U.S., UK and Australia had been analyzed to know how and why {industry} leaders are adopting and using headless internet structure to optimize their web sites.
“The outcomes of WP Engine’s 2024 Headless Report really underscore the significance of investing in trendy, versatile applied sciences that not solely higher equip organizations for the longer term but additionally place them to drive extra impactful and cohesive internet experiences,” stated Ramadass Prabhakar, Chief Expertise Officer at WP Engine. “Headless is now not an rising know-how, it’s a mainstay that organizations might want to absolutely embrace to keep up a aggressive benefit and handle digital change successfully.”
Key Findings
Adoption is rising and obstacles are being eliminated.
- The adoption of headless structure has elevated with 73% of all companies surveyed now utilizing this web site structure. This represents a 14% enhance from related analysis in 2021 and a virtually 40% enhance from 2019.
- Regardless of 65% of 2024 respondents citing price range considerations as a barrier, 83% agree that digital experiences are essential to their group’s success and 60% imagine their group’s web site infrastructure price range will enhance within the subsequent 12 months.
- 16% of respondents anticipate a 26%- 35% influence on bottom-line financials following headless implementation, whereas one other 16% anticipate an 11%- 20% influence.
These utilizing headless know-how really feel higher geared up for the longer term.
- Organizations which have applied headless structure are extra possible than those that have but to undertake it to charge their group’s potential to scale web sites nearly as good, responding at 79% and 62%, respectively.
- 80% of companies surveyed stated headless structure retains their group forward of rivals when delivering new digital experiences. Practically 70% pointed to competitiveness as the highest good thing about utilizing headless.
- Greater than 70% of respondents view enhanced know-how and innovation as prime advantages of utilizing headless inside their organizations, with 26% particularly citing omnichannel enablement as a key benefit.
- Simply over a fifth of firms with 250-499 workers cite AI integrations as one of many major causes for utilizing headless.
Chief advertising and marketing officers are extra concerned within the adoption and utilization of headless than chief know-how officers.
- CMOs are considerably extra possible than CTOs to be closely concerned in growing, designing, advertising and marketing, or managing their group’s web site, with 63% of CMOs surveyed saying they’re closely concerned in comparison with 52% of CTOs.
- 75% of CMOs surveyed are presently utilizing a headless know-how strategy with their firm’s web site(s) and 81% agree that implementing headless applied sciences makes it simpler for organizations to ship a constant content material expertise.
- CMOs are 11% extra possible than CTOs to combine totally different instruments with headless know-how, nonetheless, they’re 18% extra prone to discover it more difficult to handle these instruments and report outcomes.
WP Engine is dedicated to empowering its prospects with the instruments and knowledge wanted to construct and handle the highest-performing websites on the net. To learn the complete report, The State of Headless 2024, please go to wpengine.com/headless-cms-research/, or go to wpengine.com/headless-wordpress to be taught extra about WP Engine’s award-winning specialised headless platform.
About WP Engine
WP Engine empowers firms and businesses of all sizes to construct, energy, handle, and optimize their WordPress web sites and purposes with confidence. Serving 1.5 million prospects throughout 150+ international locations, the worldwide know-how firm gives premium, enterprise-grade options, instruments, and providers, together with specialised platforms for WordPress, industry-tailored eCommerce and company answer suites, and developer-centric instruments like Native, Superior Customized Fields, and extra. WP Engine’s progressive know-how and industry-leading experience are why 8% of the net visits a WP Engine-powered website every day. Study extra at wpengine.com.
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